How often should a small business post on social media?
A realistic guide to posting frequency on Instagram, Facebook, LinkedIn and YouTube for small businesses — and how to stay consistent without burning out.
Read articleSocial media management
Show up consistently, without the stress.
Posting regularly is hard when you’re running a business. I plan, create and schedule your posts so your profiles stay active and on-brand — and every post gives people a reason to visit your website or get in touch.
- Service
- Social media management
- Pricing
- Tailored quote, agreed in writing
- Availability
- Alongside your website, or on its own
- Clients
- Worldwide · English
Who it’s for
Is this right for you?
Small businesses
You know you should post more, but it always drops to the bottom of the list.
Solo professionals
You want a professional, consistent presence without spending evenings on Canva.
New website owners
You’ve launched a website and want social media working with it, not separately.
What’s included
Consistency, handled.
The exact scope, volume and schedule are set out in your written quote.
- Content planA monthly plan of themes and posts based on your goals, services and seasonal moments.
- Post designOn-brand graphics, carousels and simple videos, using your photos where possible.
- CaptionsClear, human captions in English with calls to action and relevant hashtags.
- SchedulingPosts scheduled at sensible times across the platforms we agree.
- Profile optimisationBios, highlights and links tidied up so your profile explains what you do.
- Monthly summaryA short report on what was posted and how it performed, with suggestions.
How it works
Simple, step by step.
You’ll always know what I’m working on, what I need from you and what comes next.
01
Discovery
We agree goals, platforms, posting frequency and tone.
02
Monthly plan
I share the content plan for your approval.
03
Create and schedule
Approved posts are designed, written and scheduled.
04
Review
A monthly summary and ideas for the next month.
What I’ll need from you
A few things to get started
- Platform accessAccess to your accounts through the platform’s official team or partner tools where possible — never by sharing passwords in chat.
- Brand materialsLogo, colours, photos and any existing content.
- Your knowledgeNews, offers, events and customer questions worth talking about.
- ApprovalsTimely feedback on the monthly plan.
Honest expectations
What social media management won’t do
- I don’t buy followers, likes or fake engagement, and I don’t use automation that breaks platform rules.
- Replying to comments and messages can be included only if agreed in your quote.
- Follower growth and sales are not guaranteed; consistency and quality improve your chances.
- Paid promotion is a separate service with its own ad budget.
Good questions
A little clarity before we begin.
Still unsure? Ask me anything or message me on WhatsApp.
Which platforms do you manage?
Typically Instagram, Facebook and LinkedIn, and YouTube through YouTube channel management. We choose the platforms that make sense for your audience rather than trying to be everywhere.
How often will you post?
Posting frequency is agreed in your quote, based on your goals and the content available. Consistency matters more than volume.
Do you need my passwords?
Where possible, I use official access options such as Meta Business tools, so you stay in control and never share a password in chat.
How is this billed?
Social media management is usually an ongoing monthly service. The scope, duration and payment schedule are set out in your written quote.
Works well with
Related services.
Content repurposing
Your podcasts, webinars and long videos turned into short, captioned clips for Reels, Shorts, TikTok and LinkedIn.
ExplorePaid ads management
Meta and Google ad campaigns set up, monitored and adjusted, with your ad budget paid directly to the platform.
ExploreWebsite design
Custom, hand-coded websites and landing pages for small businesses, starting with a free personalised demo.
ExploreYour next step
Let your profiles work while you do.
Tell me about your business and what you’d like to achieve. I’ll reply with questions, a suggested scope and a tailored quote.